Since I am the woman behind the brand but also a heavy-user of the Eco Faux Furs it makes sense the next Heli MG Face is the designer-maker herself!
January, the most arctic month in the Northern Hemisphere, is the best time to introduce on me my personal Eco faux Furs Top 2 i.e. the functional, cozy and quirky 2-or-more-in-1-coats that together have served my very versatile wardrobe needs for over a decade. - And quite guaranteed one can spot me in them at several international locations many years from now on too! At the moment the best chances for Heli MG spotting are if you're staying at or visiting the capital area of Finland and the surrounding towns.
My dearest and the most hard-working piece is the very first Eco Faux Furs coat (below; please read its full story of the coat here). Along the years this heavier-weight, in full knee-length 2-in-1 coat has proved to be comfortable and practical in the Finnish, Irish and English winter conditions. It adapts well to my one day behind the steering wheel and to another as a pedestrian and has saved for me a significant amount of time and money on my trips between the two countries I call home. - And the positive attention I get where ever I go in it is absolutely delightful!
My blood circulation is quite terrible and I'm very often feeling cold even indoors. My other favourite is the light-weight black and lilac Peacock patterned 6-in-1-coat which I've mostly worn as a sleeves-off-mini-dress (top image) at different events and parties held in the air-conditioned venues or outdoors. Depending on the country and the season I wear a minimalistic, short-sleeved, black merino wool or silk/ viscose mini-dress under it and finish the look with a simple clutch bag and a pair of high-heeled ankle-boots.
- This design, by the way, is also available to borrow & wear at the Fashion Library Vaatepuu in Helsinki. So you too can easily test its suitability for your daily looks, in your own way. When you do it please post an image to Instagram/ Twitter with #helimgecofurs - You may be the next Heli MG Face!